Malaysia | Chemical | RPO | Process efficiency
IMPROVING DIVERSITY, EQUITY & INCLUSION
Company overview
INDUSTRY: MANUFACTURING
LOCATION: EUROPE
LOCATION: EUROPE
NO. OF EMPLOYEES: 100,000
Fortune 100 engineering and technology company. Our client invents and manufactures technologies that address some of the world’s most critical challenges around energy, safety, security, productivity and global urbanisation.
Fast facts
Localised employer branding across EMEA
Bespoken CRM campaigns raised the engagement of existing talent in the database by 31%
80% of attendees of online events joined our talent networks
Use of gender decoding software and training to ensure gender neutrality in job adverts
The challenge
The company was seen by potential talent as a primarily industrial business, even though it was transforming into a company aiming to attract best advanced engineering and software talent.
Moreover the majority of the messaging produced by our client was created with US market in mind, and there was a clear lack of localised content that would resonate with employees in Europe.
Find out how we elevated our client´s employer brand and build rich talent networks effectively across multiple countries.
